2016_4q_istyle_e
14/41 - istyle’s Vision for the Future(3)
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We are trying to assign unique IDs to people in the beauty-related world, in order to create the world where not only each person is linked together, but also his or her shop or the products he or she handles are linked together. By connecting people and things in such a way, we can create a new information infrastructure and network, and can completely change how people see the world. We can create the world where beauty professionals can directory interact with people of cosmetic manufactures and brands. For example, if a clerk of a cosmetic retail store is connected with people of cosmetic brands, he or she can conduct B-to-B transaction on our E-commerce site. This means that we can create the world where various services can be provided to users. We call this world “BeautyPlatform” and define it as a place to find all kind of beauty-related information, not only for consumer, but also for manufacturers and beauty professionals.
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