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- 00:12:56.3
- 00:12:56.4 The second segment is Beauty Service business. Our @cosme store actually achieved the highest sales result as a single retail store in the cosmetic retail segment across Japan. The cosmetic store that sells the most in Japan is Lumine Est Shinjuku store, and the store that sell the second most is Ueno Marui store. Such result was achieved, not because only popular products of @cosme were displayed in the store, but because we tried to establish a new business model for new cosmetic retails stores by leveraging IT. We shifted the operation and systems by utilizing IT. And we will apply this methodology to the business other than operation of cosmetic retail stores: this is the first goal of the Beauty Service business. We will create a new beauty-related business model by leveraging IT. For the second goal, we will become business owners and operators to use @cosme thoroughly as BeautyPlatform, in order to ensure we can enhance usability of BeautyPlatform and share our expertise and experience with beauty business owners. I think that by doing so, we can attain the second goal.
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