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- 00:15:31.5 Through this, we aim to become a manufacturer of containers amounting to 200 billion yen in the future; we need to increase our current level of 126 billion yen to 200 billion yen.
This equates to a market share of 40%, and up to now transparent products account for the largest share of sales by far. And now when we try to do something new, it's all transparent because the market for transparent products is very big.
The market for PSP is only around 130 billion yen. Almost everything else is HI solid but transparent. Considering that we are going to increase transparent products in the market, this also means we are producing sheets that offer added value.
I think the intended effect of distribution center investment is clear from our presentation, but I would like you to understand that such distribution center expansion and improvement is of enormous significance and will definitely generate profit for FC Corporation. At the same time, I think that merchandise -- the goods flowing from FC Corporation's distribution centers, with us as sole agent -- will probably increase considerably in the future.
At this year's fair, our suppliers made us three types of tape, with FP Corporation as sole agent. This has been really well received, and production can't keep up with demand. Customers tell us they want the green colored tape but the green-colored tape won't be ready until July, so we are meeting demand with brown-colored tape and yellow tape, but when it comes to the green, that tape will sell.
To become a sole agent, the nature of our company is important but, at the same time, we put in place the equipment so that if distribution is left to us we are reliable and this creates enormous synergies for us and we don't need to back pedal during peak shipping periods. Immediately after the peak, we are straight back on the offensive.
With the trend created at the FPCO Fair still prevailing and with GW over, deals are steadily being closed. Even when a deal is closed, we conduct trial before we deploy horizontally, and so there may be some stores that have started using products but it takes half a year at the latest or three months at the earliest until the products reach all the stores. But, this is all being decided now.
I think we will produce such good results that people will ask why we were so restrained with our plan. But it's impossible to read.
Because we are not in the kind of market that is going to shrink. Every week there are lots of big new stores and when we've been to see new stores, FP Corporation's wood and high-end containers are being used as the highest rank products.
I'm told that whatever supermarket we went to these would all sell. FP Corporation has always done high rank places and we are now truly in such an age.
Costs are rising. To raise selling prices, it has to be the container. I'm told that sushi previously priced around 800 yen will sell better when they are priced at 1000 yen in a wood container. Apparently, the container creates that much of a high class impression.
There is a market in which we are the strongest and so in this respect we are now in the kind of environment where we will record growth in sales and profits and this will also go up.
When I speak, I always exude a great deal of confidence. As far as the third investment is concerned, I would be willing to stake my position on it. The environment now is one in which I am certain we will definitely meet the targets in the plan. I hope you feel optimistic about the future of FP Corporation.
I look forward to your continued support. Thank you.
