2015_4q_fpco_E
19/29 -Market Circumstances
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00:21:31.0
As stated here, the market conditions have hardly changed. However, the gap between the winners and losers is vast and growing wider and wider. This is something the chairman also mentioned earlier. Winners, such as supermarkets, are launching new stores at a tremendous pace. In this sense, because we hold a large market share in the winners' market, orders from this group are automatically growing. On the other hand, large-sized suburban superstores, generally called GMS in Japan, are facing great difficulties. Small-sized, urban-style stores that serve small areas are performing much better. In addition, supermarkets that focus on fresh food, including local produce for local consumption, are quite strong. They aim to be independent from chains. They individually decide which goods to sell, their shelf and floor layout plans, sales floors, and everything else without allowing the chain store headquarters to interfere. I agree with their approach. Winning stores' merchandise is so matched with their small target markets. And their business is brisk if they are strong particularly in local fresh food.
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