2016_4q_fpco_e
13/33 - Logistics Strategy Attempt toward a 2.5 trillion yen market
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00:05:04.0
Another growing market is that for our multi FP and multi solid containers that are microwaveable. I believe we have boosted their sales by 10 billion yen. Other companies cannot imitate these products. Even if they try, the cannot compete with our unit price. Our products cause no problems even if they are used incorrectly in a microwave. To put it more assertively, the outstanding quality of our products is the reason why the market is growing. So, how will supermarkets, our customers, grow in the future? Their growth will be based on prepared foods. This is the only area where they can grow. In containers for prepared foods, we are creating products with various functions, such as those that are leak-proof and those that are microwaveable. Naturally, these dishes come in various forms, designs, and colors. Once again, here we see how FP Corporation has been creating the market. Our sales estimate for the current fiscal year is conservative. In the head office, we say that we occupy a very fortunate position in the industry. Not many companies occupy a position like this. In this environment, there is no reason why we can't create what we plan to create. This may sound rather bullish, but this is the normal state of affairs for us, and it is in this condition that we announce our forecasts. So, you may wonder if the market for our customers is bad. Actually, it is not bad. There are a number of store openings among the winners. But the biggest hurdle is human resources, and they are unable to open stores smoothly because of this problem. At the same time, even if they open a store, they must do so with 80 people, even though they need 100. So, they cannot achieve the desired level of sales and gross profit because they have to operate the store with 80. Our users themselves have been facing this problem.
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